How Formula 1 Fever Can Help Create an Alternative Revenue Stream for Helicopter Training Schools

For institutions that offer helicopter training in Australia, the bulk of revenue comes from fee payment of active students. While the likelihood of the revenue avenue drying up is a long shot, helicopter training institutions must come up with ways of attracting revenue from diversified sources. The Formula 1 competition offers such an opportunity.

Ever since Formula 1 set foot in Australia in 1985, the sport has become a hit with thousands of enthusiasts continuing to throng the stands to watch their favourite drivers compete. You might be wondering in what ways your institution can take advantage of the massive number of F1 fans and turn them into a revenue stream. This article provides ideas that training institution can implement and improve the bottom line.

Joy Flights -- The aerial view of a Formula 1 race track in Melbourne is one to die for. While spectators might seem content with watching the race from the stands, the view from an aerial perspective offers a very different experience. Using a helicopter to provide joy-flights will give fans the chance to absorb breathtaking scenic views of the area. Fans do not need to be first-time or seasoned helicopter fliers because every flight offers a unique experience. To improve uptake of joy flights, an institution should set up a ticketing office at the circuit to make it easy for joy-flight booking by fans.

Helicopter Transfer -- With thousands of people expected to attend this year's F1 Grand Prix, fans should equally expect traffic to be a nightmare. When given the opportunity, most fans if not all, would love to use a means that will help them beat traffic. Helicopter transfer to and from a race track is another revenue channel that your institution can take advantage. The benefit of helicopter transfers is that clients get to reach the centre of action in no time, which gives them an opportunity to meet and interact with their favourite drivers.

Parking Space -- As mentioned earlier, F1 Grand Prix goers can reach several thousand in number, which means a lot of cars in and around the arena. If there is one thing that motor-sport spectators hate is not finding ample safe parking for their vehicles. Therefore, why not attract this group by providing parking space near the training institution's helicopter landing site. To make operation smooth, clients should be allowed to use their helicopter transfer tickets to secure parking space for a fee.

For more information about taking a helicopter to see Formula 1 racing, contact companies like Professional Helicopter Services Pty Ltd.


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